August 01, 2018 by Karina Black
YHF x Bless Box

YHF x Bless Box

We are happy to announce that we partnered with our great friends at Bless Box. In their June box you can find a special pair of YHF sunnies in each box! 

July 10, 2018 by Karina Black

Wanderlust Box x YHF Los Angeles

May 30, 2018 by Karina Black


April 16, 2018 by Karina Black

Wanna go to Coachella?!

April 13, 2018 by Karina Black

Take it from us...

April 13, 2018 by Karina Black

The collection you've been waiting for is here!


Whether you are her, want to be her, or can't stand her- the phrase "She's So LA" has never been so true for our SS18 collection. We're owning our roots and embracing our shortened words, coconut milk lattes, and social media faux pas.

We’re California dreamin’. You were born to stand out without a care in the world in our most effortlessly fashionable sunnies, Breeze. Turning heads has never been more easy with a necessary twist to a classic frame. You’ll see what we mean in these peach tinted lenses. PREORDER BREEZE


Details are everything. Black- check. Metail- check. Slight tint- check. If you need every day go-to sunnies with just enough je ne sais quo, look no further. These sunnies are the perfect combination of edginess and class. It’s the ultimate Kendall meets Kylie, Gigi meets Bella- you know what we mean! PREORDER CRANE

Still looking for the perfect pair of cat eye sunnies? Don't worry- we got you. Make a statement in Tryst matte black. These frames are edgy and bold, with a slight cat eye that compliments every face. Pair with your fav leather jacket to complete the look. PREORDER TRYST

 Iridescent is the new CLEAR. Yes thats right, we're taking specs to a whole new level with anything but ordinary clear lenses. Be the first to set the trend in Palm iridescent. PREORDER PALM

Festival season is around the corner and we've got your go-to sunnies just in time. We've mixed our two favorite trends, tinted lenses & aviator frames, to give you STAPLE. Life is better in color, don't you think?! PREORDER STAPLE

Add these to your wardrobe necessity list: Valley specs. We know every closet needs a good pair of faux prescription readers for those days when you need to effortlessly slay. If you're feeling a little extra, order Valley in iridescent to make a statement. Stay cozy gals! PREORDER VALLEY 

If you wake up in the morning and say, “Not today Satan, NOT today,” these killer sunnies are the ones for you! Marlow in red puts you in the perfect mood to slay. Need that promotion? You got it. Gotta ace that test? No worries. These small lenses with a square shape are for big risk takers. We know that’s you! PREORDER MARLOW 

January 09, 2018 by Karina Black

The denim Edit- YHF x ASOS

Denim forever! Raw hem, distressed, over sized- we're absolutely swooning over this seasons trends with our favorite timeless fabric. This fall we're tying in staple denim pieces with bold sunnies for a casual, yet chic look. See which styles we paired with our YHF sunnies- available now on ASOS.


November 16, 2017 by Karina Black

Friendsgiving cocktails you HAVE to try

At last- it's officially the season for spiced drinks and cozy knit sweaters! We're all about Friendsgiving and that means we can finally talk about our most loved drink recipes to make any get-together feel even more special. After all, the best recipes are for sharing. Scroll to see our favorite drinks that you have to try this Friendsgiving.
November 06, 2017 by Karina Black